GYAN MANAGEMENT VOLUME 18 ISSUE 1 ( January – June 2024)

RESEARCH PAPERS

  • Social Media Marketing: Strategies and Impact on Business

    Samita Ballabh
    Full Paper

  • Should digital taxation be in sync with the OECD-G20 Two-Pillar Framework?

    Arun Paul & Dr. N. Ramalingam
    Full Paper

  • A comparative study of Non-Colour Bank segment among leading paint brands in Asansol market

    Samrat Singh and Somroop Siddhanta
    Full Paper

  • Moderating effect of price on the relationship of economic animosity and ethnocentrism with purchase decision of retail consumers of Jharkhand

    Abhinav Kumar Shandilya and Dilip Kumar
    Full Paper

  • A study of the indian taxation system on cryptocurrency

    Dr. Jyoti Arora & Lakhwinder Kaur
    Full Paper

  • Development of Perceived Psychological Contract Violations (PPCV): A Theoretical Study

    Sanya Ahuja
    Full Paper

  • An empirical Investigation of the Nexus between Disclosure level and Financial Performance on Ethiopian Commercial Banks: A Simultaneous Equations Approach

    Degu Kefale Chanie, Keshav Malhotra, Monika Aggarwal
    Full Paper

  • Revisiting the Antecedents of Green Marketing Communication: A Pathway towards Sustainability

    Kavita Singla, Anand Thakur, Simriti Kohli
    Full Paper

  • Leadership In Ethiopian Public Universities; Capacity And Challenges

    Mulugeta Fisseha Gebremedhin, Dr Bhawna Gupta
    Full Paper