GYAN MANAGEMENT Vol. 12 Issue- 2.(July-Dec, 2018)

AN INTERNATIONAL BI-ANNUAL JOURNAL OF MANAGEMENT & TECHNOLOGY

RESEARCH PAPERS

• Impact of Customer Orientation on Medical Services, Infrastructure and Communication Dimensions of Service Quality in Hospitals: A Case Study of Chandigarh Tricity.

  Ajay Kumar Dogra
  July-Dec, 2018
  IN

• Marketing on The Move: From Traditional to Greener Making Coherent for the Friendly Environment

  Ajit Shrivastava, Shivam Rai
  July-Dec, 2018
  IN

• Quality Education: Students’ Willingness towards Professional Courses

  Bharti Singh
  July-Dec, 2018
  IN

• Perceived Informativeness of Viral Marketing Messages: A Case Study of Punjab University.

  Neha Gulati, Pushpa Guru, Indu Goyal
  July-Dec, 2018
  IN

• User friendly Guidelines for Tax & Statutory Management in India.

  Dr. Arjita Jain, DR. Sandeep Ponde
  July-Dec, 2018
  IN

• Emerging Role of E-Wallets in Increasing Financial Inclusion in India.

  Dr. Sana Beg, Mohd. Shafeeq
  July-Dec, 2018
  IN

CASE STUDY

• Impact of Demographic Variables on Quality of Work Life: A Case Study of Multi Speciality Hospitals of Chandigarh Tricity.

  Dr. Pooja Dogra
  July-Dec, 2018
  IN

BOOK REVIEW

• The Influence of Psychology of Persuasion

  Dr. Aneet
  July-Dec, 2018
  IN